Fashion Mash UP

Fashion, Lifestyle December 30, 2010

French Connection has long been one of my favorite UK fashion houses, maybe because their FCUK embellished shirts made my mother freak.  The European fashion giant has a new and unlikely ally, Sears, or as my grandma would say “Sears and Roebucks.”  The Sears Holding Company made a similar pairing with Bongo earlier, but who buys that.  The colabo with FCUK is promising to bring younger fashion minded shopper into the over 500 stores carrying the brand.  The announcement came in September 2010 but the dream of affordable French Connection threads will be realized in early 2011.  All items are said to be under $100 which should be very kind on all of our wallets.

Ally

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